For me, at the heart of motivation lies the necessity to make someone think.
Historically, conversations with other people have provided that stimulus. While the depth and subtlety of a good chat can’t easily be beaten, in our digital age there are now other options to encourage people to think about things.
Nothing can motivate better than someone (who cares about you) looking you in the eye and saying a few words that you desperately need to hear, but for all sorts of reasons that doesn’t happen anywhere near enough.
Cue digital solutions that are stepping in to fill the void.